Collaboration, or the Fine Art of Making Your Own Luck

Collaboration Clover

Where should your product or service go next? What will the next iteration look like? Product managers wrestle with these questions all the time. Sometimes they talk to their colleagues or others within the organization. Perhaps they listen to feedback from channel partners. And if they’re customer-centric, they’re finding ways to listen, observe, and discuss the customer journey. Often these explorations occur separately from one another. It doesn’t have to be that way.

As soon as we disconnect a desired new feature set from real things like production limitations, distribution challenges, or plain old price, we’re only considering part of the story. Taking this approach can mean that you as a product manager are setting each of these groups of stakeholders in opposition, weighing the needs of one against another. Invariably this sets a big weight on your shoulders.

We contend that it’s a weight that doesn’t need to be there. Collaboration is the lucky four-leaf clover that can provide everyone with a solution they can live with – without watering down the final result in some sort of “management by committee” scenario. While this used to involve a lot of expensive, time consuming travel and research, modern collaboration tools and techniques mean it’s much easier to get all these people around the table. Having a chance to explain their rationale, answer the big “why” questions, and see their feedback having an impact during the planning process is much more effective that having to explain why they didn’t get what they want. Moreover, it could even result in an even better approach than any one group had thought of alone.

Imagine investing a little talk time up front to come up with a product that’s truly wanted, efficient to produce, and easier to deliver. If that sounds like the sort of lucky outcome you’ve been looking for, we have the tools that can help.

Collaboration makes it happen,

Megann and Steve

We Need Collaboration, AND Collision!

We’ve been working with our colleagues from The Mentor Group and Invest Atlantic on some projects, mostly aimed at growing the entrepreneurial ecosystem in Atlantic Canada. There’s been a lot of talk about collaboration, and there are certainly some great partnerships and alliances that have been developing around the region. There are cross-border conversations happening between provinces. More sharing is definitely happening. For all the talk about collaboration, though, we’ve observed occasional sensitivities, hackles being raised, even (dare we say) protectionist comments in certain communities and circles throughout the region. We really need to get past this.

The One NS Report (or colloquially, the Ivany Report) challenged us to pull up our socks, pull together, and to open the door to a brighter economic future. This is possible. Truly. But every idea, offering, and invention needs to stand up to a challenge now and then. Let’s switch our mindset from one where we live in a land of scarcity, to one where we live in a land of abundance. So what if someone else wants to do what we want to do, or build what we want to build? Where would Pepsi be without Coke to spur them on? Or McDonald’s and Burger King? Collisions or confrontations don’t need to be the order of the day. But they can be the driver of new ideas, new approaches, or an impetus for us to dig deeper and come up with something even more creative and inventive than what we were doing before. How about it, folks? Let’s get out there and stretch ourselves. Meet with strangers. Collaborate with new partners. Challenge our long-held axioms and check our assumptions.

We’re game, are you?

Megann and Steve

If you’d like to discuss this or any of our ideas in person, we’re happy to hear from you. We’ll also be attending a number of upcoming events, including Invest Atlantic and Product Camp Atlantic